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Terms of Service

These Terms of Service govern the use of Advertify (the "Service") available at advertify.cz. By using the Service you agree to these terms in full.

1. Provider identification

The Service is provided by Ondřej Brabec, a self-employed individual (OSVČ) registered in the Czech Trade Register.

  • Name: Ondřej Brabec
  • Business ID (IČO): 19356382
  • Registered seat: Bolevecká 1409/6, 301 00 Plzeň, Czech Republic
  • Contact e-mail: podpora@advertify.cz
  • Website: https://advertify.cz

The provider is not a VAT payer unless stated otherwise on accounting and invoicing documents.

2. Description of the Service

Advertify is a SaaS analytics and optimization platform that displays performance data from Meta Ads and Google Ads and provides AI recommendations to help improve campaign performance.

Based on the user's explicit consent, the Service may perform changes in the user's ad accounts, in particular pausing or reactivating campaigns, editing budgets, targeting, or creating and deleting campaigns and ads. Every such operation requires explicit user confirmation before it is executed. The user has full control over which operations the Service performs and may disable this functionality at any time.

All business decisions and responsibility for their consequences remain with the user. The Service is a tool for more efficient ad management, not a substitute for human decision-making.

3. Contractual relationship and user account

Use of the Service requires registering a user account. The contractual relationship between the user and the provider arises upon completion of registration and account activation.

  • The user must provide truthful and up-to-date information during registration.
  • The user must protect their login credentials and must not share them with third parties.
  • Each user typically holds one primary account; additional company accounts can be created in settings.
  • The provider may suspend an account upon suspicion of misuse or breach of these terms.

4. Acceptable use policy

When using the Service, the user agrees not to:

  • violate applicable laws of the Czech Republic, EU or rules of third parties (in particular Meta and Google policies);
  • attempt to bypass security mechanisms, reverse engineer the Service or scrape its data via automation;
  • connect ad accounts they are not authorized to access;
  • use the Service for unlawful, fraudulent or harmful activities;
  • place an unreasonable load on the infrastructure (e.g. by repeated rapid sync calls).

5. Payment terms and subscription

The Service is offered as a paid subscription with an initial 14-day free trial. To activate the trial, the user enters a payment card via the Stripe provider; nothing is charged during the first 14 days. After the trial ends, the monthly fee is charged automatically unless the user cancels the subscription beforehand in Settings → Subscription.

  • Current price: CZK 2,490 per month (price locked for 12 months from the first payment).
  • Payments are processed via Stripe; the provider has no access to payment card data.
  • Invoices are issued electronically and sent to the user's e-mail.
  • The subscription renews automatically; the user may cancel anytime in Settings.
  • If the user does not pay after the trial, the account is simply paused, nothing is auto-charged.

By starting the digital service before the withdrawal period expires, the consumer expressly consents to immediate performance and acknowledges that they thereby lose the right to withdraw from the contract under § 1837 of the Czech Civil Code.

Money-back guarantee on dissatisfaction: If you are not satisfied with the Service, you are entitled to a refund of your most recent monthly payment only. The refund applies exclusively to the current (last) monthly billing period, previously paid months are not refundable. Refund requests must be submitted by e-mail to podpora@advertify.cz no later than the end of the calendar month for which the refund is requested.

6. User data ownership

All user data remains the property of the user. The provider processes it solely for the purpose of providing the Service. The user has the right to:

  • request an export of their data in a machine-readable format at any time;
  • disconnect linked ad accounts from settings at any time;
  • request deletion of the user account and related data via e-mail at podpora@advertify.cz.

7. Intellectual property

All rights to the Service, its source code, design, logo and texts belong to the provider or its suppliers. The user is granted a non-exclusive, non-transferable and revocable right to use the Service for the duration of the subscription.

Third-party trademarks and logos (Meta, Google, Stripe) are used solely to identify supported integrations and remain the property of their respective owners.

8. Limitation of liability

The Service is provided "as is" and "as available". The provider is not liable for:

  • the accuracy, completeness or timeliness of data obtained from external platforms (Meta, Google);
  • business decisions made by the user based on displayed data or AI recommendations;
  • lost profits, loss of data or indirect damages arising from use of the Service;
  • temporary outages caused by third parties (hosting, platform APIs, internet outages).

The maximum liability is in any case limited to the amount paid by the user for the last 12 months of subscription.

Absolute liability cap: Regardless of the amount paid as subscription, the provider's total aggregate liability for any and all damages related to the Service shall not exceed CZK 50,000. This absolute cap applies even if the amount paid for the last 12 months would otherwise be higher.

This limitation of liability does not apply to damages caused intentionally or by gross negligence.

9. Term and termination

The contract is concluded for an indefinite term. The user may cancel the account anytime in Settings. Upon cancellation, a 30-day grace period is activated during which the account can be restored with a single click; after this period, the data is permanently deleted. Refunds are governed by Section 5 (money-back guarantee on the most recent monthly payment).

The provider may terminate the Service in particular for material breach of these terms or non-payment of subscription. The user will be notified by e-mail in reasonable advance and given the opportunity to export their data.

10. Changes to these terms

The provider may update these terms from time to time. Material changes will be communicated by e-mail or in-app notice at least 7 days in advance. If the user disagrees, they may cancel the account.

11. Governing law and disputes

These terms are governed by the laws of the Czech Republic, in particular Act No. 89/2012 Coll., the Civil Code. Any disputes will be resolved by the competent courts of the Czech Republic.

Consumers have the right to out-of-court dispute resolution through the Czech Trade Inspection Authority (www.coi.cz).

12. Data processing (DPA) and roles of the parties

This section constitutes a Data Processing Agreement (DPA) between the user and the provider under Article 28 GDPR and takes precedence over general provisions with respect to data processed from the user's connected ad accounts.

  • The user (client) acts as the controller in relation to personal data obtained from their ad accounts (Meta Ads, Google Ads, GA4, Sklik, comparison shopping engines, own tracking). The client is responsible for the legal basis of processing, fulfilling the information duty toward end customers, and the lawfulness of advertising content.
  • The provider (Advertify) acts as the processor, processing this data solely on the client's instructions and only for the purpose of providing the Service (analytics, AI recommendations, optimisation).
  • Subject and duration of processing: for the duration of the subscription + a 30-day grace period after account cancellation. Data is permanently deleted thereafter.
  • Categories of data subjects: the client's end customers (statistical and aggregated audience data from advertising platforms).
  • Sub-processors: a list is provided in the Privacy Policy and may be updated from time to time. The client consents to the current list of sub-processors by accepting these terms.

Liability for AI recommendations and automated actions: The Service helps, it does not guarantee outcomes. AI recommendations are data-driven suggestions, not guaranteed business advice. Any action in ad accounts requires the client's explicit confirmation (clicking "Execute", replying "YES" to a WhatsApp brief, a voice command with confirmation) or activation of so-called autopilot, which the client explicitly enables and can disable at any time in Settings.

Audit and transparency: Every action performed by the Service (manual, WhatsApp, voice or autopilot) is irreversibly recorded in the audit timeline ("History" section). The client has real-time visibility into all automated actions and may revert them within 24 hours (manual actions) or 1 hour (voice actions).

Client responsibility: The client is responsible for ad content, compliance with the rules of advertising platforms (Meta, Google, Sklik), unfair competition law, advertising regulation, GDPR toward end customers, and the consequences of business decisions made based on AI recommendations.

Contact

If you have any questions, please contact us at podpora@advertify.cz.

Last updated: April 2026